LinkedIn. What a boon it is to the savvy business owner! In fact, it can provide the best promotion for your business that you never have to pay for. Your personal LinkedIn profile can make a dazzling first impression and begin building people's perception of you as trustworthy -- before they even meet you.
OR, your LinkedIn profile can just sit there. Lacking logos, lacking pizzaz, a poor LinkedIn profile serves you -- and your business -- poorly.
Carol Kaemmerer, executive branding and LinkedIn coach and author of the book LinkedIn for the Savvy Executive, will share with you how your LinkedIn profile and the way you use the LinkedIn platform can truly be the best promotion you never paid for.
1. Why your PERSONAL LinkedIn profile does the heavy lifting for your business
2. Why a skimpy LinkedIn profile serves you poorly
3. Why it's so important for your business logo to be displayed on your LinkedIn profile and what you need to do to get that to happen
4. How to build your brand through your use of the LinkedIn platform
Carol Kaemmerer has been a solopreneur for 25+ years. For most of her career, she served as a marketing communications consultant in the high-tech medical /implantable medical device space. Since 2013 she's been shining her branding brilliance not on products but on PEOPLE, helping business owners and senior executives to express their personal brand authentically online via LinkedIn. She is a popular speaker, executive branding and LinkedIn coach and author of the book LinkedIn for the Savvy Executive: Promote Your Brand with Authenticity, Tact and Power. Carol is a member of the National Speakers Association, serves on the Board for its Minnesota Chapter, and a founding member of the Twin Cities' Women's Health Leadership TRUST.
|Start Date||07/11/2019 11:30 AM|
|End Date||07/11/2019 01:30 PM|
|Informal Networking||11:00 AM|
3849 Gallagher Drive
Edina MN 55435
|Chapter||Twin Cities, MN|