Is Being Too Nice Costing You Profits? 3 Keys to Greater Empowerment


Rosie Aiello

Women's Transformational Leader
Women's Empowerment Leader
Creating Women Leaders (Beyond Abuse, Power & Contol)

Many women don’t realize being “too nice” costs them business and crushes their true essence.

·        Discover the impact on productivity and profits by “being too nice.”

·        Shift from Fear to Emboldened Actions

·       Learn the “Honor” system for greater confidence, impact and empowerment.

Being “nice” when compromising your values and safety is NOT honoring yourself and your boundaries.


Speaker Bio

After a 25 year relationship, Rosie Aiello, engineered an international escape from the Middle East to save her young adult daughter and herself from domestic violence. Stunned by PTSD and nearly mentally destroyed, she reinvented herself since arriving back in the United States, started her own business, and became a speaker, best-selling co-author and an international awarding-winning entrepreneur. And found the love of her life.

With her Freedom Fulfillment Foundation system, Rosie helps women worldwide reclaim their voice, value, confidence, and courage  so that they can create the joyful and productive life that they deserve, in both their personal life,  and  in work. 

She is on a global movement to inspire 100 million + women and their children to release the shackles of abuse so that they can reclaim their lives, to believe that they deserve to be  treated with kindness—because this is the foundation for their empowerment.

She is on a mission to create kinder intimate relationships, kinder families, kinder communities and therefore, a kinder world. It’s a win-win-win.  To help with that mission she created National Love is Kind Day, observed on July 27th to celebrate that real love is kind. It’s not cruel, it’s caring. It’s not terrorizing, it’s tender, it’s not threatening, it’s safe.

Rosie and her daughter Sunny will be sharing their powerful story of escape, healing and freedom in their joint upcoming memoir entitled: 11 Hours to Freedom.

Rosie is a frequent guest on live stages, podcasts and radio shows, including appearances on BBC London.

She holds certifications in Neurolinguistics Programming (NLP), Life Coaching, Executive Coaching, and Timeline Dynamics, Intercultural Communications as well as holding an MBA in finance.

She enjoys biking, dancing, cooking, baking Christmas cookies and building gingerbread creations for Christmas.  She got her first wetsuit at 65 and now loves to  boogie board. And, she loves hugs—virtually now!  


Facilitated By


Alexandra Lundgren
Managing Director


Event Information

Start Date 09/15/2020 11:30 AM
End Date 09/15/2020 01:30 PM
Timezone America/Boise
Informal Networking 11:15 am
United States
Chapter Treasure Valley, ID

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