Profile Essays
About:
I'm a consultant in the photographic and wide format print industry. In simple terms: I provide clients with ideas and products they can use to visually represent their business, such as banners, posters or murals. Whenever you're in a mall, sales centre, show home, tradeshow or any commercial space that displays lifestyle, product or advertising images, ask where did these come from. This is what I do. My clients comprise of graphic and interior designers, retailers, corporate communication specialists to name a few. My job is to coordinate their needs and see them to the final output and installation of the printed image.

Unique Qualities:
I've been in the graphic arts industry for over 25 years, having managed two pro-photography labs; a production manager and sales representative for a national ad agency and marketed permanent exhibits to museums and interpretive centers. This has provided me with a well-rounded knowledge base and expertise in all aspects of sales and project management. I have a passion for the arts and this drives my curiosity to discover and develop new methods and materials for my clients. When I can take a commercial application and execute it like a piece of art, that's when I get excited about my work. I love the creative process.

Who can benefit most?.
Whoever needs to make a statement visually that represents their business or product(s) to the prospective buyer. The statement can be made with images printed to commercial vinyl materials such as banners or onto art fabrics such as canvas, silk or cotton. Images on materials such as plexi or metal panels and wall or ceiling murals. The possibilities are as limited as your imagination.

Helping others:
Over the years, I've discovered a great benefit in providing information and support to those interested and seeking help. It has been a large contributor to sales and of course the networking process. At the time you don't think about these benefits, however it comes back in spades often months and years later. There's most certainly a universal energy called reciprocation and it's always a wonderful surprise. If any one of our members has questions about the industry and they want some straight answers regarding the process and budgeting I'd be happy to provide any input and share my knowledge.

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Industry: Trade Show Displays and Graphics; Art Reproduction; Photographic Reproduction

Jo M Cookson
Prism Imaging
(250) 882-4890
Sales & Marketing
Consultant

Victoria, British Columbia Canada

Send an Email to Jo M Cookson
www.prismphoto.ca