Jan B. King, founder of eWomenPublishing Network interviews Jennie Nash and her author's assistant Cheryl Callighan on their experience in creating successful virtual book tours and cross promotion - the step by step of how to do it and how to think big to maximize your sales possibilities.

You will discover:
• Why a virtual book tour is a must for every book - fiction or non-fiction
• How to put together a team to get it done easily and successfully
• How to partner with companies and organizations for successful cross promotion that can skyrocket book sales
• How to manage your time to both write and market, both essential for the successful author

About Jennie Nash:

Jennie Nash is an award winning author with an extensive marketing background who has written both fiction and nonfiction books. Ms. Nash's second book, The Victoria's Secret Catalog Never Stops Coming and Other Lessons I Learned From Breast Cancer (Scribner, October 2001) was a LifetimeTV Bookshelf Pick for October, 2001 and was featured in prominent ads in six major Hearst women's magazines.
Ms. Nash has appeared on several major talk shows, including the Rosie O'Donnell Show. Ford Motor Company purchased 110,000 copies of The Victoria's Secret Catalog Never Stops Coming to use as giveaways in their national education outreach campaign, for which Ms. Nash waived her royalties
Her next book, The Threadbare Heart is being published by Berkley Trade and is due out on May 4, 2010. Check out her virtual book tour at www.jennienash.com
Ms. Nash is an instructor at the UCLA Extension Writer's Program. She lives in Los Angeles with her husband and two teenage girls.

Cheryl Callighan is a Professional Virtual Author's Assistant whose mission is to provide exemplary support services for busy professionals, authors, coaches, consultants, and speakers to assist them in running their businesses successfully.

She has over 30 years of executive administrative, managerial and secretarial experience and has been successfully self-employed for 18 years.

Cheryl was awarded the highly acclaimed designation of Master Virtual Assistant (MVA) in 2002. And in 2006 she launched the University of Virtual Assistants with the mission of “Setting the Standards in the Virtual Assistant Industry" through online training and coaching programs. She was also nominated for the highly-acclaimed Thomas Leonard International Virtual Assistant of Distinction Award by my peers and clients in 2007.

Jan B. King is one of the founders of eWomenPublishingNetwork, devoted to transforming women who are experts with important contributions in their fields into successfully published authors.

Ms. King is the former President and CEO of Merritt Publishing, an employee-owned business as well as a recognized brand for financial information to professionals and consumers. In 1997, Merritt Publishing was named the 44th largest woman owned/run business in Los Angeles by the Los Angeles Business Journal.

She is the author of three books. Her book Business Plans to Game Plans is praised by academics and business people alike and is in its 3rd edition (John Wiley & Sons, 2004). A second edition of Authorsmarts was published in 2010.

Ms. King's views on business and on publishing have been widely quoted in Investor's Business Daily, Fortune Small Business, Working Woman Magazine, the American Bar Association's Bar Leader magazine, Small Business USA, Business Finance, the Los Angeles Business Journal, New York Newsday and the New York Times online.