Trenesa Stanford-Danuser is the Vice President, Global Communications and Strategic Alliances, for Origins Natural Resources and Ojon Corporation (as of 3/2008), divisions of The Estée Lauder Companies. Since early 2004, her strategic communications acumen and creativity have led the brand’s global media interactions, launching well-known franchises such as the delectable, trend-leading cocoa therapy™, the groundbreaking integrative skin-care philosophy of Dr. Andrew Weil for Origins™ and, an industry first, Origins Organics™, the first prestige, multi-sku beauty line with a USDA organic certification. Her global strategy development and communications responsibilities span the 27 countries and territories where Origins is sold, including Japan, Hong Kong, Spain, France, Australia and the United Kingdom. Her recent involvement with Ojon has opened the door for strategic avenues the brand has yet to fully explore. Marketing wildcrafted beauty products found in the world’s rainforests, Ojon’s unique story and commitment to environmental sustainability creates an exciting new challenge for the New Yorker.